Rippleffected Blog

Welcome to the dedicated digital marketing blog of Rippleffect, a top 100 UK agency based in Liverpool, Manchester, London and Glasgow. is our digital playground. It’s where we get to grips with the industry’s trends and hot topics; test innovative new products and tools; and offer practical advice for how to improve your marketing for greater success.


We’re passionate about our work and prone to a rant, so expect strong opinions on digital disciplines such as social media marketing, search engine optimisation (SEO), pay-per-click advertising (PPC), affiliate marketing, email marketing and more.


If you’d like to know more about who we are or what we do, head on over to

Femfresh: A hoo hah over a froo froo

Women’s hygiene brand Femfresh has suffered a backlash on its Facebook page as “fans” took umbrage with its euphemistic terms for the word vagina. Femfresh refers to it in several different ways on Facebook calling it “your kitty, nooni, lala…and froo froo”. As the brand latched on to the upcoming Isle of Wight Festival they [...]


The Value of Fake Fans

I recently stumbled across a social media agency that offers as part of their services the opportunity to buy Facebook likes and Twitter followers. I have seen this many times before and it is a cheap and easy process. Yet I have never seen anyone professing to be social media experts offering this, the main [...]